Moniker “BoNY M” cited as evidence of lack of forethought in BNY/Mellon Merger

08 Dec 2006 reports today that some clients aren’t comfortable with the merger between Bank of New York and Mellon Financial.  As evidence of what says might be a rush to the alter, it cites how the merged company now shares the same name as 80’s Euro-disco band “Boney M“.  Says

“The fact the deal was done in five to six weeks – and that the PR own goal of the BoNY M name was allowed to pass – is seen as evidence that it was put together too fast.”

“Own goal” indeed.

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